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ConQuest


Creative Direction: Devin Dailey, Jonathan Torres
Design: Kasia Herh
🎲 Typography Poster

 “ConQuest is an online 3 day convention hosted on Roll20.net, a site that provides free virtual tabletop gaming across the globe. The event aims to raise money for charity by celebrating roleplaying games! Attendees can expect a weekend full of fun, limited edition Roll20 content, games to demo and plenty of campaigns to join. Adventure awaits!” 

The design utilizes an ambiguous pixelated-black letter typeface in a 3D dimensional environment. While the final poster creates a mysterious and dangerous through its enticing edges and unusual type selections, the main challenge and prompt was to create it through a series of typographic explorations and synthesis. 





                                



Compositions



This project challenges conventional design methods, aiming to broaden one’s senses of design and provoke visual literacy through the combination of abstract compositions: expository, biomorphic, representational, sympathethic, antithetical and ambiguous. 







Expository

Non interpretive, straight to the point. The exploration of text hierarchy.





Representational
An illustrative approach to type. Of or relating to representation, especially to realistic graphic representation.





Biomorphic
An abstract form that conveys the subject matter.






Ambiguous
Open to more than one interpretation. It provokes the thought of “this seems to mean...” 




Sympathetic
Of, expressing, feeling, agreeably suited to, in concord with meaning. In relation to the subject. 





Antithetical

Direct contrast; opposition. The exact opposite. 



                             





Hybrids


By combining the six compositions together, a new set of intriguing hybrid posters are created.
Hybrid  I  (Biomorphic x Ambiguous)







Super Hybrid  I







Hybrid  II  (Antithetical x Sympathetic)







Super Hybrid  II










🎓 Education
San Diego City College
AA in Studio Arts
 (2019 ~ 2022)

California State University, Long Beach
BFA in Graphic Design 
(2022 ~ 2024)
📚 Experience
Optiforms, Inc.
Graphic Design & Marketing Intern
(June 2019 ~ August 2019)

Associated Students, Inc.  
In-House Graphic Designer
(August 2021 ~ present)

Emma Berliner, Inc.
Motion Design Intern
(May 2023 ~ August 2023)
💌 Contact

Kasia Herh
siaherh@gmail.com

References available upon request.


@Kasia Herh 2024